Twitter-Interview mit Neil Bates (27.03.2014)
Redaktioneller Hinweis (18.10.2020): Im Mai 2018 wurde der Dienst Storify, mit dem dieses Interview dokumentiert wurde, eingestellt. Daher funktionierte danach die iFrame-Einbindung nicht mehr und die Inhalte mussten nun direkt aus den Backup-Dateien in diesen Beitrag eingefügt werden.
http://twitter.com/Speyer_Archiv/status/448333901896097792
http://twitter.com/Speyer_Archiv/status/449099466734567424
Heute. 15 Uhr: @nbates86 von der Europeana im Gespräch bei uns auf Twitter! #archive20
— Archive20 (@archive20) March 27, 2014
In 15 minutes I’m answering questions from @archive20 on social media for memory institutions. Follow #archive20
— Neil Bates (@nbates86) March 27, 2014
Gleich!! RT @nbates86: In 15 minutes I’m answering questions from @archive20 on social media for memory institutions. Follow #archive20
— Joachim Kemper (@Jo_Kemper) March 27, 2014
Gleich!! RT @nbates86: In 15 minutes I’m answering questions from @archive20 on social media for memory institutions. Follow #archive20
— Archive20 (@archive20) March 27, 2014
http://twitter.com/Speyer_Archiv/status/449181652921876480
Twitter-Interview mit Neil Bates @nbates86 in 5 Minuten!
Hashtag: #archive20
— Elisabeth Steiger (@EMSteiger) March 27, 2014
We will start with #archive20 -interview in a few minutes,- @nbates86
— Archive20 (@archive20) March 27, 2014
@nbates86 Hello, Neil! Tell us something about you and your professional career in less than 140 characters? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 My job @Europeanaeu is to find new ways for users to explore, share & play with cultural heritage via social media. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Thank you! We have been in Madrid for the ICARUS-Meeting, as we stumbled upon a Live-Chat by yourself … 1/2 #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 … on the subject of Instagram and Pinterest for cultural organisations http://t.co/Kvg7Jcc0la 2/2 #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 The visual is very important today. Here comes so quickly in fact the cultural heritage into play, right? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Fantastic – I hope you found the @guardian live panel to be useful. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Yes, a good thing: @guardian #livechat #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Indeed, and especially when it comes to social media. Images engage many more users than text or link based updates! #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Yes, we made the same experience, e.g. on Flickr or via other media-sharing-platforms… #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 And: we as archives need more users (and fans,-), especially online! #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 I agree! We have the collections to attract them, it's just about bringing them to the surface via these platforms. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 What are your current projects that you are working on at @europeana ? #archive20 #curiosity
— Archive20 (@archive20) March 27, 2014
@archive20 Right now we're working to publish a paper this month together with @theretronaut to enable memory… (1/2) #archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 institutions to unleash the potential of social media. The paper will also provide a framework for them. (2/2) #archive20
— Neil Bates (@nbates86) March 27, 2014
http://twitter.com/Speyer_Archiv/status/449189399402913792
@nbates86 We are very interested in this paper and project… Tell us a little bit more,-? #archive20 #140characters
— Archive20 (@archive20) March 27, 2014
@archive20 Want to prove social media not only as a traffic driver, but as a tool to increase reach & findability of collections. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Thumbs up! #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 After working with @theretronaut we've some very nice results & learnt a lot – knowledge we want to share. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 What significance has the marketing-area in the whole project of @europeanaeu ? #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 Will you also speak a little about it in #Stuttgart ? @theretronaut #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 It’s always played an important role, even more so now. We're not only marketing content, but pushing for its re-use. #archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 I will be, and showing some of the results we have. Hopefully takeaways that you can all use. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 The @Europeanaeu needs not only archivists etc., but PR-people to push it, yes. #archive20 #content #pr
— Archive20 (@archive20) March 27, 2014
@nbates86 we are addicted to examples that are successful and meaningful ,-)) #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Yeah, we are all about examples that can be taken and implemented into other strategies or approaches. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Need cultural heritage-institutions social media? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 You can see some of the collections we shared via @theretronaut here; http://t.co/UHVyy8T8tl #archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 Social media should be at the heart of all heritage-institutions if they don't want to be left in the dark. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 wonderful statement ,-)) Yes. #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 @nbates86 Who is frontrunner? Archives, libraries or museums? #use #socialmedia #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Users seeking out our collections are no longer going directly to our websites, but rather using 3rd party platforms. #archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 I personally like @USNatArchives, they have a good strategy of sharing collection and organisational related info. #archive20
— Neil Bates (@nbates86) March 27, 2014
http://twitter.com/Speyer_Archiv/status/449194757206859776
@archive20 Love what @rijksmuseum are doing. They brought fundamentals of social to collection website. https://t.co/NEeLQ8vmFX #archive20
— Neil Bates (@nbates86) March 27, 2014
@Speyer_Archiv Needs to be a marriage of all of those together. That is social. But always remember, the content is the star! #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Let's go to the next question: Instagram and Pinterest are two of the most popular media-sharing tools… 1/2 #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 Pinterest, which seems a good tool for archives also, has more than 70 million users? But where are the archives? #archive20
— Archive20 (@archive20) March 27, 2014
@Speyer_Archiv Put the right content on a social platform and it will enforce all of those aspects.#archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 The uptake has been slow, could be due to licensing issues, lack of resources or little awareness within the sector. #archive20
— Neil Bates (@nbates86) March 27, 2014
@archive20 We've been trying to change that. We wrote a cases study last year on @Pinterest for heritage. http://t.co/9uZDJDWSZ9 #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 What may archives present via @Pinterest ? #archive20
— Archive20 (@archive20) March 27, 2014
Interview mit @nbates86 #archive20 We live tweetdeck,-)) http://t.co/ciuQ0ly1ta
— Archive20 (@archive20) March 27, 2014
@archive20 It's about surfacing hidden gems from collections. The most disruptive images. Think of @Pinterest as a shop window. #archive20
— Neil Bates (@nbates86) March 27, 2014
Ha, and love it,- RT @archive20: Interview mit @nbates86 #archive20 We live tweetdeck,-)) http://t.co/ciuQ0ly1ta
— Archive20 (@archive20) March 27, 2014
@nbates86 It's hard to say: in fact, the usage of Pinterest by german archives is very low (1 archive only). #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 A nice and fun example would be; "Criminal faces, 1871-1873" from @TWArchives http://t.co/ujSM8STYKd #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Subject crowdsourcing: How is the state of play at @europeanaeu? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 But a photograph is the same in every language (unless a book). Use it as an opportunity to expand internationally #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Puhh, cool,- http://t.co/lj8ozkLWXm @TWArchives #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Good @Europeana1914 & @Europeana1989. This year is the start of the centenary & 25 anniversary for both subjects. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Short answer: What brings Instagram to cultural institutions? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 It's low threshold, it's visual nature and it's an opportunity to create a visual personality for an org. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 And just one last question, the question for all our foreign lecturers,- Have you already been in Germany? #archive20
— Archive20 (@archive20) March 27, 2014
@archive20 Many times! I was actually born in Germany, but moved to England at a young age. Unfortunately, I don't speak German. #archive20
— Neil Bates (@nbates86) March 27, 2014
@nbates86 Where born in Germany?! #archive20
— Archive20 (@archive20) March 27, 2014
@nbates86 Thank you very much for answering our questions! See you in Landesarchiv Baden-Württemberg at #archive20 -conference!! #archive20
— Archive20 (@archive20) March 27, 2014
Have a look at the whole interview later via @Storify #archive20 ,- @nbates86 !
— Archive20 (@archive20) March 27, 2014
Statement des Tages: Social media should be at the heart of all heritage-institutions if they don't want to be left in the dark. #archive20
— Elisabeth Steiger (@EMSteiger) March 27, 2014
Zitat @nbates86: "Think of @Pinterest as a shop window." Guter Gedanke! #archive20
— Elisabeth Steiger (@EMSteiger) March 27, 2014
Elisabeth Steiger
Elisabeth Steiger hat Germanistik und Europäische Ethnologie/Volkskunde an der Universität Würzburg studiert und arbeitet neben ihrer hauptberuflichen Tätigkeit in der freien Wirtschaft als Ehrenamtliche für ICARUS – International Centre for Archival Research.
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Elisabeth Steiger (27. März 2014). Twitter-Interview mit Neil Bates (27.03.2014). Archive 2.0. Abgerufen am 12. Dezember 2024 von https://doi.org/10.58079/cjyt
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